The art of crafting excellenceLVMH
An editorial and visual overhaul of the Group’s newsletters.A clear, elegant and evolutionary design, conceived to reinforce the Group’s coherence while adapting to internal and external uses.
Overview
As the world’s leading luxury group, LVMH brings together Houses with strong identities, driven by a constant demand for excellence, clarity and consistency. The Group’s internal and external communications play a key role in communicating this vision to employees and partners alike.
LVMH called on Symediane to rethink the visual identity of its Group newsletters, in a way that was both structured, elegant and sustainable.
Photo and video credits: LVMH Group ©.
Expertise
Structuring communication without diluting DNA
We redesigned the visual identity of the Group’s newsletters in perfect harmony with LVMH’s DNA. The entire design has been reworked in an evolutionary logic, designed for seamless integration into the NPV6 tool.
Two distinct environments have been designed, internal and external, with dedicated templates and modular section management, enabling teams to evolve content while guaranteeing consistency, legibility and elegance.
newsletters
